{"id":2613,"date":"2024-01-19T07:53:43","date_gmt":"2024-01-19T07:53:43","guid":{"rendered":"https:\/\/emfasi.com\/?post_type=projects&#038;p=2613"},"modified":"2026-05-14T11:36:27","modified_gmt":"2026-05-14T11:36:27","slug":"inverse-rellancament-duna-marca-i-un-capital-seo-a-conservar","status":"publish","type":"projects","link":"https:\/\/emfasi.com\/ca\/caso-de-exito\/inverse-rellancament-duna-marca-i-un-capital-seo-a-conservar\/","title":{"rendered":"INVERSE. Rellan\u00e7ament d&#8217;una marca i un capital SEO a conservar"},"content":{"rendered":"<p>Des del seu origen el 1969, la marca Inverse deu la seva exist\u00e8ncia a la passi\u00f3 pel ciclisme i l&#8217;esport del seu fundador Joaquim Sabat\u00e9. Una passi\u00f3 que es mant\u00e9 viva innovant amb nous productes de roba esportiva de col\u00b7lecci\u00f3 i personalitzada per a esports com ciclisme, triatl\u00f3, running, trail running, entre d&#8217;altres.<\/p>\n<p>Per a la versi\u00f3 del seu nou lloc (ja en van 3 des de l&#8217;inici de la nostra col\u00b7laboraci\u00f3 amb ells el 2013) ens enfrontem a un repte m\u00e9s complex.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Redisseny del lloc web unificant els serveis i productes de roba personalitzada i la venda en l\u00ednia dels productes de roba de col\u00b7lecci\u00f3. Fins ara a llocs web completament independents.<\/p>\n","protected":false},"featured_media":4389,"template":"","features":[],"class_list":["post-2613","projects","type-projects","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>INVERSE: Rellan\u00e7ament Web i Migraci\u00f3 SEO<\/title>\n<meta name=\"description\" content=\"Descobreix com vam rellan\u00e7ar la web d\u2019INVERSE unificant ecommerce i serveis, mantenint el posicionament SEO i millorant les conversions.\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"INVERSE: Rellan\u00e7ament Web i Migraci\u00f3 SEO\" \/>\n<meta property=\"og:description\" content=\"Descobreix com vam rellan\u00e7ar la web d\u2019INVERSE unificant ecommerce i serveis, mantenint el posicionament SEO i millorant les conversions.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/emfasi.com\/ca\/caso-de-exito\/inverse-rellancament-duna-marca-i-un-capital-seo-a-conservar\/\" \/>\n<meta property=\"og:site_name\" content=\"\u00c8mfasi\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-14T11:36:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/emfasi.com\/wp-content\/uploads\/2022\/01\/Inverse-portada-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/emfasi.com\\\/ca\\\/caso-de-exito\\\/inverse-rellancament-duna-marca-i-un-capital-seo-a-conservar\\\/\",\"url\":\"https:\\\/\\\/emfasi.com\\\/ca\\\/caso-de-exito\\\/inverse-rellancament-duna-marca-i-un-capital-seo-a-conservar\\\/\",\"name\":\"INVERSE: Rellan\u00e7ament Web i Migraci\u00f3 SEO\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/emfasi.com\\\/ca\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/emfasi.com\\\/ca\\\/caso-de-exito\\\/inverse-rellancament-duna-marca-i-un-capital-seo-a-conservar\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/emfasi.com\\\/ca\\\/caso-de-exito\\\/inverse-rellancament-duna-marca-i-un-capital-seo-a-conservar\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/emfasi.com\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/Inverse-portada-1.jpg\",\"datePublished\":\"2024-01-19T07:53:43+00:00\",\"dateModified\":\"2026-05-14T11:36:27+00:00\",\"description\":\"Descobreix com vam rellan\u00e7ar la web d\u2019INVERSE unificant ecommerce i serveis, mantenint el posicionament SEO i millorant les conversions.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/emfasi.com\\\/ca\\\/caso-de-exito\\\/inverse-rellancament-duna-marca-i-un-capital-seo-a-conservar\\\/#breadcrumb\"},\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/emfasi.com\\\/ca\\\/caso-de-exito\\\/inverse-rellancament-duna-marca-i-un-capital-seo-a-conservar\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\\\/\\\/emfasi.com\\\/ca\\\/caso-de-exito\\\/inverse-rellancament-duna-marca-i-un-capital-seo-a-conservar\\\/#primaryimage\",\"url\":\"https:\\\/\\\/emfasi.com\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/Inverse-portada-1.jpg\",\"contentUrl\":\"https:\\\/\\\/emfasi.com\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/Inverse-portada-1.jpg\",\"width\":1920,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/emfasi.com\\\/ca\\\/caso-de-exito\\\/inverse-rellancament-duna-marca-i-un-capital-seo-a-conservar\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/emfasi.com\\\/ca\\\/pagina-principal-2\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"INVERSE. 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